Our Story

Born from a College Student’s Pain

I created the idea of BLENDi when I decided I didn’t want to drink another clumpy protein shake at the gym. I started BLENDi (formerly called SteelBlade) my Freshman Year in 2016. Two years and many prototypes later, I thought it was time to release the BLENDi to the world and share this product with everyone. Now you can have the convenience of your water bottle and your blender all in one. I am proud to stand 100% behind BLENDi.

- JONATHAN KATZ, Founder

 

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Initial Concept CAD Drawing

It started out as a drawing courtesy of Jonathan Baxter a freelance engineer off of upwork.

 

First Prototype

The first prototype developed in my sophomore year of college with Pat Vincenti at 3 Day Startup.

  

 

Second Prototype

In the later part of my sophomore year, I had the pleasure of working with two extraordinary engineering groups at UMass Amherst. The second prototype seen here is from one of those engineering groups and was exactly what I imagined.