A proven impulse category,
built for your retailers.
BLENDi makes rugged, USB-C portable blenders for the truck, the tailgate, and the kitchen counter alike — already selling through in 1,000+ stores nationwide.
Why BLENDi moves at retail
BLENDi over-indexes in stores where customers buy on impulse, for gifts, and to solve a problem at checkout. It fixes a real frustration — clumps, mess, travel hassle — at a price that doesn’t require a second thought. Buyers reorder because it actually gets used, not shelved.
Already trusted by 1,000+ stores
From independent hardware to national chains — BLENDi has a track record buyers in your channel recognize.
Including 100+ ACE Hardware locations — the proof point that matters most for the independent hardware channel.
Where it fits on the floor
BLENDi isn’t a kitchen-aisle gamble. It’s a flexible SKU that earns placement across the parts of the store that already turn fastest.
Checkout & impulse
The $29.99 Lite is a counter and endcap grab — small footprint, no decision fatigue, strong margins per facing.
Outdoor & seasonal
Cordless and rugged — it merchandises beside coolers, drinkware, and camping sets for tailgate, trail, and jobsite.
Gift & problem-solver
Appliance perceived value at a giftable price. Lands in holiday, Father’s Day, grad, and resolution-season programs.
Farm, ranch & on-the-go
Built to take a beating and ride in a truck. Protein shakes and smoothies anywhere there’s a USB-C port.
Compact planogram
Three tiers across $29.99–$99.00 let you hit every price point in a single, tidy four-foot section.
Repeat purchase
Mocktail Mix refills and gifting drive return trips — the consumable that keeps the blender in the basket.
Choose your BLENDi
A clean good-better-best ladder, plus a high-margin consumable. Every unit is cordless, USB-C rechargeable, BPA-free, and self-cleaning.
- 17 oz · 70 W · 6 blades
- No-mess spout top
- Fits any bag or purse
- USB-C cord included
- 17 oz · 120 W · 6 blades
- Crushes ice & frozen fruit
- Converts to travel container
- Gift-tube packaging
- 21 oz · 180 W · 6 blades
- Cold 24 hrs / hot 4 hrs
- SS straw, alt top & brush
- Comfort handle
- 6 packets per pack
- Vegan & gluten-free
- Made in the U.S.
- 2-year shelf life
A SKU for every season
BLENDi isn’t a one-quarter wonder. Demand carries across the calendar, so it earns its facing year-round.
The BLENDi HDA Distributor Program
Margins built in for both you and your retailers, plus a volume rebate and co-op marketing support — structured so the whole channel wins.
| Pricing tier | Lite | Pro+ | Steel |
|---|---|---|---|
| MSRP (consumer) | $29.99 | $59.99 | $99.00 |
| Retailer buys at · 35% margin | $19.49 | $38.99 | $64.35 |
| Distributor buys at · 30% margin | $13.65 | $27.30 | $45.05 |
Terms & logistics
- Payment terms: Net 61 · no cash discount
- Minimum order: $1,000
- Case pack: Open
- Lead time: 2–3 days
- Ships from: Buna, TX 77612
- Drop-ship: Available
- Co-op / promo support: discussed per partner
- Counter displays, PDQ trays & planogram guidance
- Product imagery & copy library provided
Let’s get BLENDi on your shelves.
Request distributor pricing and a full line sheet, or set up a quick call. We’ll send samples.
[email] · [phone] · blendiblender.com